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A Boy and His Atom

IBM / OGILVY & MATHER WHAT WE DID FOR IBM & OGILVY AND MATHER

For Ogilvy & Mather & IBM, Giant Post Productions filmed the official release of  IBM’s short movie “A boy and his Atom” (over 7 million hits). We shot a movie premiere at a Brooklyn elementary school. The footage we captured at the school is included in the Ogilvy & Mather application to Cannes.

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We chose to film the macro and micro at these events. This gave editors and creatives ample footage to tell complex and dynamic stories. 

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The second part of this job was filming the Metrotech science fair. GP coverage of IBM’s science experts who created the film “A Boy and His Atom” as they filmed the event. 

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Ultimately The footage we shot at the school is included in the application to Cannes. Giant Post Production shot a movie premiere at a Brooklyn elementary school.